CUSTOMER MANIA IT'S NEVER TOO LATE TO BUILD A CUSTOMER-FOCUSED COMPANY

By: BLANCHARD, KEN WITH BALLARD & FINCH

Price: $10.00

Quantity: 1 available

Book Condition: GOOD / VERY GOOD


More Description from Internet Sources--

Customer service is the single most pressing problem for business managers and people in any service or sales operation, especially at the retail level. In fact, many experts believe that you build a business from the customer up. In "Customer Mania ," Ken Blanchard, one of America's biggest bestselling authors and inspiring business leaders, writes of the key to customer service -- creating a people-oriented, performance-driven, customer-first organization. Along with coauthors Jim Ballard and Fred Finch, Blanchard explains why the customer is the right starting place from which to build a successful business. By drawing on examples from the world's largest restaurant company, Yum -- owner of KFC, Taco Bell, Pizza Hut, Long John Silver's, and A&W Restaurants -- the authors explain how any company, large or small, can develop a unified, people-first, customer-oriented culture. Packed with practical insights, Customer Mania emphasizes four critical steps:
- Set Your Sights on the Right Target. The bottom line grows from taking care of customers and creating a motivating environment for your people.
- Treat Customers the Right Way. Determine the kind of experience you want your customers to have as they interact with every part of the company.
- Treat Employees the Right Way. Use strategies ranging from smart hiring to training and development to managing performance and creating a recognition culture.
- Build the Right Kind of Leadership. You can't do it all yourself, so let your people put their own brains to work and then support them all the way.
By relying on these concepts, businesses everywhere can cultivate passionate and engaged team members who contribute to the company's overall success. From CEO to middle manager to the person facing the consumer, "Customer Mania " is a vital tool for enhancing their experience -- and their customer's.

Title: CUSTOMER MANIA IT'S NEVER TOO LATE TO BUILD A CUSTOMER-FOCUSED COMPANY

Author Name: BLANCHARD, KEN WITH BALLARD & FINCH

Categories: Politics, Economics, Law, Business & Media (see also Ent.),

Publisher: FREE PR:

ISBN Number: 0743270282

ISBN Number 13: 9780743270281

Binding: Hardcover

Book Condition: GOOD / VERY GOOD

Seller ID: 217712

Description: 2004 VG HB IN DJ [BLANCHARD, KEN WITH BALLARD & FINCH] IT'S NEVER TOO LATE TO BUILD A CUSTOMER-FOCUSED COMPANY

Keywords: 2004 VG HB IN DJ,